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Senior Marketing Specialist, Demand Generation
Location:
Toronto
Description:
Location: Toronto, Ontario About Limelight Software: Limelight Software is a leading provider of advanced FP&A solutions, empowering organizations to streamline their budgeting, forecasting, and reporting processes. Our integrated platform combines the key features of Excel with sophisticated capabilities like integration, centralization, automation, modeling, security, and actionable insights, ensuring finance teams can make strategic decisions with confidence. Limelight Software is seeking a dynamic and results-driven Senior Marketing Demand Generation Specialist to join our growing team. This individual will play a pivotal role in driving our lead generation efforts across various channels, with a focus on converting leads into high-quality sales opportunities. Key Responsibilities: Demand Generation Strategy: Develop and execute comprehensive demand-generation strategies to drive awareness, engagement, and leads. Collaborate with cross-functional teams to align demand generation efforts with overall marketing and sales objectives. Multi-Channel Campaign Management: Lead and execute multi-channel marketing campaigns across digital platforms, including email, social media, content marketing, and paid advertising. Optimize campaigns for maximum reach, engagement, and conversion. Data-Driven Approach: Utilize data analytics and marketing automation tools to backss campaign performance and make data-driven decisions. Continuously optimize campaigns based on key performance indicators (KPIs) and industry best practices. Lead Nurturing and Conversion: Implement effective lead nurturing strategies to guide prospects through the sales funnel. Collaborate with the sales team to ensure smooth handover of marketing-qualified leads (MQLs) for conversion to sales-qualified leads (SQLSs) Content Development: Work closely with the content team to develop compelling and targeted content for different stages of the buyer's journey. Ensure content aligns. Visit ListedBuy for more information.
Company:
Limelight Software
Posted:
January 24 on ListedBuy
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More About this Listing: Senior Marketing Specialist, Demand Generation
Senior Marketing Specialist, Demand Generation is a Advertising & Marketing Marketing Specialist Job at Limelight Software located in United States. Find other listings like Senior Marketing Specialist, Demand Generation by searching Oodle for Advertising & Marketing Marketing Specialist Jobs.
Senior Marketing Specialist, Demand Generation is a Advertising & Marketing Marketing Specialist Job at Limelight Software located in United States. Find other listings like Senior Marketing Specialist, Demand Generation by searching Oodle for Advertising & Marketing Marketing Specialist Jobs.